EMV, AVE… How to use media impact measurement indicators?
Press and influence managers work hard to ensure that the brand or celebrity they represent makes the front page of magazines, creates a buzz on social networks, in short, gains visibility, “earned media”.
How to measure the success of a collaboration with an influencer?
The use of influencer marketing in all its forms is now an integral part of brand communication strategies. From the choice of a brand ambassador, to the preparation of a guest list…
[EMonthly #5] A day with the team
Summer is almost here! Yet, time has flown by at Estimation Média. This semester has been rich in innovation with the launch of EMetrics, the new version of EMedia Review and so much more…
[EMonthly #4] EMedia Review v2 is live!
Good news! The latest version of EMedia Review is now live!
Whether you are familiar with this tool or not, this is the time to (re)discover it.
[EMonthly #3] EMetrics is live!
A special issue for a very special piece of news… EMetrics is now live! What is EMetrics? It is the last-born of Estimation Média’s tools, made by our team, especially for you: our clients.